Display advertsing allows for creative and unique designs to make your ad stand out. The Royal Purple creative department can make your ad at no additional cost. Display advertising is offered in a variety of sizes and pricing to fit your needs!

PRICING:
Color:
$20 spot color
$50 full color

*To view our rate card, please click on the “MEDIA KIT” link

RATE CATEGORIES:
Student: Current UW-W student. Valid UW-W ID must be presented.
Student Org: UW-W student organizations. Valid UW-W ID must be presented along with your student organization code. Restrictions may apply.
Local: Businesses in Whitewater area.
National: Agencies and business outside of the Whitewater area.

CONTRACT RATES:
Contract rates are available to local advertisers who agree to run a preset total column inches of advertising during one academic year. Contracts must be signed and returned to the Royal Purple before contract rates will take effect. Contact the Royal Purple for more information about contract rates.

125 column inches = $6.70
250 column inches = $6.40
500 column inches = $5.85
1000 column inches = $ 5.40

MECHANICAL SPECIFICATIONS:
Perferred Format: PDF, EPS, TIFF
Minimum Resolution: 300 DPI
Embed: All fonts and images
Color: CMYK
B&W: Black and white ads must be in grayscale mode

COLUMN-INCH PRICING:
Ads are based on column-inch pricing. The Royal Purple can accept sizes than the above ads. Please contact us for a quote of a custom-sized ad.

WIDTH (Column Inch) SPECIFICATIONS:
1 ci = 1 7/8″
2 ci = 3 29/32″
3 ci = 5 30/32″
4 ci = 7 31/32″
5 ci = 10″

DEADLINES:
Ad Space Reservations: Close 12:00pm Friday, prior to publication
Ad Material: Due 12:00pm Friday, prior to publication